Fionwith love Request the deck

For investors and partners · Frankfurt am Main

The shelf guesses.Fion understands.

Fion with Love turns a 60-second iPhone scan into an explainable hair and scalp care profile, then into a weekly ritual that adapts every time you rescan. We call the category personal hair care intelligence.

The thesis

A large market still sold by label.

$4.2 bn

German hair care market, 2025. IMARC Group

60 sec

From camera to care profile - no salon visit, no device, no quiz.

36

Structured, explainable care profiles at launch - a system that can grow with data.

The loop

A ritual people come back to.

Fion is built around a repeat cycle, not a one-off recommendation. Each step leads to the next - and back to the start.

01

Scan

A guided 60-second capture - the start of the relationship.

02

Profile

An explainable profile that shows its reasons and earns trust.

03

Ritual

A personal selection with weekly cadence and tutorials.

04

Replenish

Easy replenishment of exactly what the ritual uses.

05

Rescan

Visible progress brings people back - and the loop begins again.

Why now

The camera is already in every pocket.

Today's iPhone cameras capture the macro detail a care profile needs - diagnosis-grade salon hardware is no longer required for cosmetic guidance.

Why Fion

Explainable, not a black box.

Every profile shows its reasons. In a category built on label promises, transparency is the differentiator.

Why Germany first

Europe's highest bar, first.

A large, demanding, privacy-conscious market. What earns trust here travels to the rest of Europe.

The landscape

Where Fion sits.

AI hair analysis exists. What is missing is one that lives at home, explains itself and stays with you week after week.

How it works
What is missing
In-salon scanners
Professional devices used during a salon visit
Only as often as you visit the salon
Hair-score apps
A photo in, a score or label out
A number with no routine and no reason behind it
Custom-formula brands
An online quiz drives a personalised bottle
Self-reported answers, not what is actually there
Fion with Love
A home scan becomes an explainable profile and a weekly ritual
Rescan and the ritual adapts - a loop, not a one-off

Investor deck

Let's talk.

The deck covers the product, business model, roadmap, team and the round. Leave your details and the founder will send it personally.

Or write directly: fion.yuan@fionwithlove.com